{"id":6408,"date":"2023-04-05T16:07:00","date_gmt":"2023-04-05T14:07:00","guid":{"rendered":"https:\/\/cinerama.es\/?p=6408"},"modified":"2023-04-05T16:07:00","modified_gmt":"2023-04-05T14:07:00","slug":"arranca-la-ii-edicion-de-los-premios-shot-de-publicidad-en-cine","status":"publish","type":"post","link":"https:\/\/kind-gauss.54-72-4-134.plesk.page\/arranca-la-ii-edicion-de-los-premios-shot-de-publicidad-en-cine\/","title":{"rendered":"Arranca la II edici\u00f3n de los Premios Shot de Publicidad en Cine"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Tras el \u00e9xito obtenido en la primera edici\u00f3n,\u00a0014\u00a0Media,\u00a0Cinerama\u00a0y el\u00a0Peri\u00f3dicoPublicidAD\u00a0han puesto en marcha, por segundo a\u00f1o consecutivo, los\u00a0<a href=\"https:\/\/www.shotfest.es\/\">Premios\u00a0Shot\u00a0de Publicidad en Cine.<\/a> Para iniciar su andadura, los organizadores han celebrado un encuentro en la ma\u00f1ana de hoy con los miembros del jurado que tendr\u00e1n que valorar y premiar las piezas que se presenten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El\u00a0objetivo\u00a0de este certamen no es otro, como ha dicho el director general de 014 Media, Carlos Valiente, que se valore la mejor pieza que se pueda ver en el cine. Contar\u00e1 con dos categor\u00edas, la profesional y la de estudiantes y se valorar\u00e1 el spot m\u00e1s creativo para ser proyectado en una gran pantalla.\u00a0\u201cEl cine es el medio que mejor recoge todo tipo de detalles, como gran pantalla, sonido, calidad de producci\u00f3n y se consigue tener un impacto mucho m\u00e1s cualitativo\u201d,\u00a0a\u00f1adi\u00f3 Valiente.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un Jurado muy creativo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En esta ocasi\u00f3n, el&nbsp;jurado&nbsp;est\u00e1 compuesto por&nbsp;Agust\u00edn Medina, cofundador de Presidentex;&nbsp;Gast\u00f3n Guetmonovitch, Chief Creative Officer en Leo Burnett;&nbsp;Marta Perlado Lamo de Espinos, decana de la Facultad de Comunicaci\u00f3n y Artes en la Universidad Antonio Nebrija;&nbsp;Lucas Paulino Huerta, socio fundador y director Creativo Ejecutivo en El Ruso de Rocky;&nbsp;Jos\u00e9 Luis Moro, director general Creativo en Ping\u00fcino Torreblanca;&nbsp;Jon Juli\u00e1, director Creativo en Tango;&nbsp;Eduardo Vea Keating, director Creativo en Cheil;&nbsp;M\u00f3nica Moro, presidenta del Club de Creativos;&nbsp;Ra\u00fal Torquemada, subdirector en Madrid Film Office;&nbsp;Jes\u00fas Romero del Hombre Bueno, director de Operaciones en Grow;&nbsp;Dani Rodr\u00edguez, director Creativo Ejecutivo en DDB; y&nbsp;Beto Nahmad, director Creativo Ejecutivo en VCCP.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Algunos de ellos, admitieron que, desgraciadamente, no han trabajado piezas ex profeso para el cine, sino que han tenido que realizar adaptaciones, como Eduardo Vea, de Cheil o Jes\u00fas Romero del Hombre Bueno, de Grow. En esta l\u00ednea, para Jon Juli\u00e1, de Tango, la atenci\u00f3n de spot que se proyecte en el cine deber\u00eda estar relacionada con la pel\u00edcula que has ido a ver; a lo que Lucas Paulino, de El Ruso de Rocky, a\u00f1adi\u00f3 que lo importante ser\u00eda que los spots para el cine fueran de cine,&nbsp;<em>\u201cespectaculares sin importar lo que se anuncie\u201d<\/em>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Valiente cerr\u00f3 el encuentro diciendo que el cine tiene todav\u00eda mucho que ofrecer y muchas excusas para ir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>jurado<\/p>\n","protected":false},"author":3,"featured_media":6409,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-6408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-festivales-y-presentaciones"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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